What MSP doesn’t still love to play and imagine with LEGO? David Robertson is one of the world’s leading experts on innovation. From 2002-2009, Robertson was the LEGO Professor of Innovation and Technology Management at Switzerland’s Institute for Management Development, before lecturing on innovation at Wharton and MIT for the past decade. David authored the books Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry and The Power of Little Ideas: A Low-Risk, High-Reward Approach to Innovation.
At GlueX, David will talk about how LEGO re-wrote the rules of innovation to revive its business in the face of intense digital competition. “Innovation doesn’t always have to be disruptive to be effective” is a fantastic lesson for MSPs looking to find an edge. The key, he argues, is not to focus on innovation but to manage innovation. David will share his rich insights with the audience at GlueX, giving attendees a clear competitive advantage. Spoiler: David’s talk includes live LEGO play with the entire audience.
Mr. Robertson joins an impressive roster of speakers at GlueX. Captain “Sully” Sullenberger will bring his insights into leadership and crisis management. Paul Dippell will showcase his extensive knowledge on building MSP excellence with brand new insights. We also have an XaaS + the Future of IT Panel, where we’ll bring in the channel’s foremost experts on XaaS to talk about where the burgeoning opportunities for increasing recurring revenue are, and how to know which are the best opportunities for your MSP. Finally, we have 3 expansive tracks this year: technical, business, and sales & marketing. As our partners stated last year, you are sure to walk away with practical applications for improving your business the very next day.
GlueX is being hosted at the 5-star Phoenician hotel September 15-17 in Phoenix, Arizona. Tickets are 75% sold out, so don’t delay. Reserve yours HERE today and get on the path to innovation, evolution and mastery.