Too often, sales professionals and engineers impede the sales process and slow sales velocity due to a lack of understanding of the role each must play properly during the engagement. MSP, cloud and cybersecurity sales expert Erick Simpson will cover in this session the ownership of the sales process and sales meetings. Learn specific tips on running effective sales meetings – preparation, who should say what when, what to say, what not to say and how not to say it, when to take an engineer to a sales meeting and when to leave them behind, and more. Erick also covers conducting effective quarterly business review meetings to reinforce the value of the services you provide your clients and help transform them into technology strategic business owners with IT budgets and technology roadmaps.
Session attendees receive the following MSP Mastered: Erick Simpson’s 3 Year Strategic Client Technology Plan